Inventor campaigns are how you source new ideas at scale. A well-designed campaign reaches the right inventors at the right time with clear expectations, resulting in higher-quality disclosures and better portfolio coverage. This guide is for portfolio managers and IP leaders responsible for growing the invention pipeline.

📷 The Inventor Campaigns page showing an active campaign with outreach metrics — inventors contacted, disclosures submitted, and conversion rate — alongside campaign status and timeline

Before launching a campaign, identify the technology areas where your portfolio needs more coverage. Use ArcPrime's portfolio analytics to spot white space — areas where competitors are filing but your organization has few or no patents. Design your campaign outreach around these specific gaps rather than sending a generic call for inventions.

Targeted campaigns produce higher-quality disclosures because inventors understand exactly what kind of ideas you are looking for.

Share a brief guide with inventors before the campaign opens. Cover what makes a strong disclosure, what level of technical detail is expected, and how the evaluation process works. Point inventors to the Inventor Self-Service Portal so they know where to check status after submitting.

A five-minute preparation step reduces incomplete submissions and follow-up questions significantly. Inventors who understand the process submit better disclosures and feel more engaged with the program.

Avoid launching campaigns during peak engineering deadlines, product launches, or holiday periods. Inventors are more responsive when they have time to think about their work outside of day-to-day delivery pressure. Many teams find that mid-quarter timing produces the best response rates.

Stagger outreach across teams if you are running a company-wide campaign. This prevents a flood of submissions that overwhelms your review capacity and lets you give each disclosure the attention it deserves.

ArcPrime generates follow-up questions for each disclosure to gather missing technical details. Encourage inventors to respond to these questions promptly — the additional context strengthens the disclosure and improves the quality of any prior art search or committee review that follows.

Review the AI-generated questions before sending them to inventors. Occasionally you may want to add a question specific to your technology area or business context.

After each campaign, review the results in ArcPrime: how many inventors responded, how many disclosures were submitted, how many advanced past committee review, and how many resulted in filings. Compare these metrics across campaigns to identify what worked and what to adjust.

Use these insights to refine your targeting, timing, and preparation materials for the next campaign. Continuous improvement in campaign design directly improves your invention pipeline.